Customer-obsessed product development.

We deliver scalable, data-driven insights that put consumers at the heart of every product decision.

data-driven insights

Why we built Aybee

At Aybee, we’re here to make customer insights accessible, actionable, and real so any brand can deliver products that truly connect.

Unlocking real customer behavior

We take out the guesswork with insights from real customers in real shopping environments, so brands can design and optimize with confidence.

How?

Great brands know their products, but understanding why customers buy, leave, or choose a competitor can be complex, especially on Amazon. Guessing is costly; real insights make the difference.

That’s why we do what we do.

Brands who understand their customers will create products people love. Aybee builds lasting success through insights that drive meaningful impact.

Data

By the numbers

35

Happy customers

>

50

k

Shopping trips analyzed

+

100

Successful product launches

AYBEE LEADERSHIP

Meet our founders

We bring together expertise in market research, consumer brands and marketplaces.

Ben Machek
Ben
Machek
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Florian Kniess
Florian
Kniess
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Benjamin Klimpel
Benjamin
Klimpel
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OUR VALUES

What you can expect from us

1

Data-driven curiosity

We relentlessly learn, grow and challenge ourselves through data.

2

Customer-obsession

Every decision is shaped by our customers' needs.

3

Transparent collaboration

We work openly, ensuring alignment and clear goals.

4

Agile execution

We embrace change and act quickly based on real-time feedback.

5

Radical accountability

We go beyond roles, taking initiative and responsibilities as a team.

Live in minutes - try Aybee today.

Real consumer insights that drive conversion, at your fingertips.